Pricing
Pricing that benefits you with economies of scale
Oblic follows the usage-based pricing model and offers cost saving opportunities to customers, leveraging economies of scale.
You are charged based on your usage of Oblic. Your cost of adding more contacts or of sending more emails, WhatsApp messages or SMSes reduces according to the schedule provided.
Starter
For small operations
₹500 per month
Estimate cost- Upto 10,000 contacts
- ₹ 0.02 per email *
- ₹ 0.21 per SMS *
- ₹ 0.21 per WhatsApp transactional message *
- ₹ 0.97 per WhatsApp marketing message *
Growth
For growing operation
₹2,500 per month
Estimate cost- 10,001 to 50,000 contacts
- ₹ 0.0175 per email *
- ₹ 0.20 per SMS *
- ₹ 0.20 per WhatsApp transactional message *
- ₹ 0.95 per WhatsApp marketing message *
Most Popular
Scale
For scaled operation
₹10,000 per month
Estimate cost- 50,001 to 250,000 contacts
- ₹ 0.015 per email *
- ₹ 0.19 per SMS *
- ₹ 0.19 per WhatsApp transactional message *
- ₹ 0.93 per WhatsApp marketing message *
Enterprise
For large enterprises
₹15,000 per month
Estimate cost- More than 250,000 contacts
- ₹ 0.01 per email *
- ₹ 0.18 per SMS *
- ₹ 0.18 per WhatsApp transactional message *
- ₹ 0.91 per WhatsApp marketing message *
*Plan Price + Pay-as-you-go.
Feature comparison
Starter
For small operations
Features
- Number of contacts
- Up to 10,000
Emails
- Price
- ₹ 0.02 per email
SMSes
- Price
- ₹ 0.21 per SMS
WhatsApp messages
- For transactional messages
- ₹ 0.21 per message
- For marketing messages
- ₹ 0.97 per message
Reporting
- Basic reports
- Yes
- Advanced analytics
- Yes
Automations
- Automations builder
- Multi-step
- Customer Journey Builder
- Yes
- Multiple Starting Points
- Yes
- Branching Points
- Yes
Support
- Guides and Tutorials
- Yes
- Email support
- Yes
Growth
For growing operation
Features
- Number of contacts
- 10,001 - 50,000 contacts
Emails
- Price
- ₹ 0.0175 per email
SMSes
- Price
- ₹ 0.20 per SMS
WhatsApp messages
- For transactional messages
- ₹ 0.20 per message
- For marketing messages
- ₹ 0.95 per message
Reporting
- Basic reports
- Yes
- Advanced analytics
- Yes
Automations
- Automations builder
- Multi-step
- Customer Journey Builder
- Yes
- Multiple Starting Points
- Yes
- Branching Points
- Yes
Support
- Guides and Tutorials
- Yes
- Email support
- Yes
Scale
For scaled operation
Features
- Number of contacts
- 50,001 - 250,000 contacts
Emails
- Price
- ₹ 0.015 per email
SMSes
- Price
- ₹ 0.19 per SMS
WhatsApp messages
- For transactional messages
- ₹ 0.19 per message
- For marketing messages
- ₹ 0.93 per message
Reporting
- Basic reports
- Yes
- Advanced analytics
- Yes
Automations
- Automations builder
- Multi-step
- Customer Journey Builder
- Yes
- Multiple Starting Points
- Yes
- Branching Points
- Yes
Support
- Guides and Tutorials
- Yes
- Email support
- Yes
Enterprise
For large enterprises
Features
- Number of contacts
- > 250,000 contacts
Emails
- Price
- ₹ 0.01 per email
SMSes
- Price
- ₹ 0.18 per SMS
WhatsApp messages
- For transactional messages
- ₹ 0.18 per message
- For marketing messages
- ₹ 0.91 per message
Reporting
- Basic reports
- Yes
- Advanced analytics
- Yes
Automations
- Automations builder
- Multi-step
- Customer Journey Builder
- Yes
- Multiple Starting Points
- Yes
- Branching Points
- Yes
Support
- Guides and Tutorials
- Yes
- Email support
- Yes
Feature comparison
Features
| Feature | Starter tier | Growth tier | Scale tier | Enterprise tier |
|---|---|---|---|---|
| Number of contacts | Up to 10,000 | 10,001 - 50,000 contacts | 50,001 - 250,000 contacts | > 250,000 contacts |
Emails
| Feature | Starter tier | Growth tier | Scale tier | Enterprise tier |
|---|---|---|---|---|
| Price | ₹ 0.02 per email | ₹ 0.0175 per email | ₹ 0.015 per email | ₹ 0.01 per email |
SMSes
| Feature | Starter tier | Growth tier | Scale tier | Enterprise tier |
|---|---|---|---|---|
| Price | ₹ 0.21 per SMS | ₹ 0.20 per SMS | ₹ 0.19 per SMS | ₹ 0.18 per SMS |
WhatsApp messages
| Feature | Starter tier | Growth tier | Scale tier | Enterprise tier |
|---|---|---|---|---|
| For transactional messages | ₹ 0.21 per message | ₹ 0.20 per message | ₹ 0.19 per message | ₹ 0.18 per message |
| For marketing messages | ₹ 0.97 per message | ₹ 0.95 per message | ₹ 0.93 per message | ₹ 0.91 per message |
Reporting
| Feature | Starter tier | Growth tier | Scale tier | Enterprise tier |
|---|---|---|---|---|
| Basic reports | Yes | Yes | Yes | Yes |
| Advanced analytics | Yes | Yes | Yes | Yes |
Automations
| Feature | Starter tier | Growth tier | Scale tier | Enterprise tier |
|---|---|---|---|---|
| Automations builder | Multi-step | Multi-step | Multi-step | Multi-step |
| Customer Journey Builder | Yes | Yes | Yes | Yes |
| Multiple Starting Points | Yes | Yes | Yes | Yes |
| Branching Points | Yes | Yes | Yes | Yes |
Support
| Feature | Starter tier | Growth tier | Scale tier | Enterprise tier |
|---|---|---|---|---|
| Guides and Tutorials | Yes | Yes | Yes | Yes |
| Email support | Yes | Yes | Yes | Yes |